Category Archives: announcements

SAVE THE DATE: The Quinn Spinn Celebrates its 10th Birthday Sept. 8

Friday, September 8 marks the 10th anniversary of Episode #1 of our Official Podcast, The Quinn Spinn. The show was the point of singularity for the entire UMC ecosystem; it was the formative idea that led to the launch of Underground Music Collective and its Bethlehem, PA-based predecessor, Lehigh Valley Underground.

That night, we’ll be celebrating a decade in the game the best way we know how: with an epic night of live music!

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Around the Underground: News from Orgs Making a Splash

Looking around, it’s nice to see that we aren’t alone on this journey. We roll pretty deep with some incredible community partners, and it’s time to show them some love.

So, every once in a while, we’ll take a trip Around the Underground to see what our friends and colleagues are cooking up — and present ways for you to get involved!

Take a Look Around

Nashville Female Artists: Music on the Move Showcase Submissions Open July 7

We had a delightful time at The Basement East in March, when Music on the Move Studios hosted its most recent all-female showcase. True to form, this was a phenomenal night of live music and community building that broke down genre barriers and gave women a voice.

If you’re a musician, and you’ve been wondering when you’d have another chance to participate in one of these, we have good news: submissions for Music on the Move’s next showcase open on Friday, July 7!

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Crossing the Streams with Your Next Favorite Band (Pt. 1)

Your Next Favorite Band is a podcast based back in our old stomping grounds of Bethlehem, PA. One thing we all share in common: a love for building community through music.

On this mashup episode, we dive into our plans to do that — together — later this year. In addition, we get a history lesson on not only the UMC platform, but the formative events that shaped its development.


Going Home Again: ‘Your Next Favorite Band’ Hosts UMC Founder Gerard Longo This Tuesday

Before there was Underground Music Collective, there was Lehigh Valley Underground, a plucky regional music blog based in Bethlehem, PA.

The origin point of that blog? Of course, it’s our Official Podcast, The Quinn Spinn, which is still running strong in its 10th year.

Over the course of the past decade, we’ve had the opportunity to make countless connections with artists and fellow creatives near and far. However, some of the strongest and most enduring reside right back home in Bethlehem!

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NEW SHOW ALERT: NashLive! Returns to Cobra June 9

We’re getting set for another night in the 2023 NashLive! Cobra Series, live and in-person at The Cobra Nashville on Friday, June 9.

This time, we’re bringing an eclectic lineup featuring hard-hitting pop punk and alternative music, featuring the talents of…

Meet the lineup!

Got What it Takes to Become a UMC Ambassador?

Want to help build awareness of Underground Music Collective — and even earn some cash while you do it?

Today, we’re announcing our UMC Ambassador program, an affiliate marketing program that lets members of our community earn revenue for referring new customers to exclusive Underground Music Collective merchandise and services.

“The creation and launch of our UMC Ambassador program allows us to diversify the people who share UMC products and services, with the ultimate goal of growing a stronger ecosystem for independent creatives.,” said Gerard Longo, Underground Music Collective Founder and CEO. “We are always looking for new ways to grow and adapt in an ever-changing landscape, while building greater awareness and creating meaningful opportunities for our international community of musicians and creatives. Our UMC Ambassadors will help lead the charge.”

Reasons to join:

  • It’s free to join — no fees and no minimum sales!
  • You can earn up to $30 on every new sale purchased using your exclusive referral code.
  • We offer regular and flexible payment options.
  • You’ll be aligned a growing resource for independent musicians and creatives — in Nashville, and everywhere else!

Sound like fun? Click the button below to learn more and apply!

Introducing The Creative Agency @ UMC

Today, we begin to expand the Underground Music Collective team.

We are proud to introduce The Creative Agency @ UMC, featuring our team of UMC Verified Creators. These talented creative professionals are skilled across several disciplines – including photography, videography, web design, graphic design, social media, copywriting, artist coaching, and music education.

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